Building The Human Foundation For AI At CX Forum East

· go.forrester.com

Insights from CX Forum East show that without trust, strong data, and prepared teams, AI simply scales what’s already broken — but with the right foundation, it can unlock entirely new kinds of customer experiences.

We’ve just wrapped up CX Forum East, and I’m still energized by all the great sessions, conversations, and experiences of the past two days. It was also gre...


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