Circana Report: Most Brands Still Have Room to Grow Influencer Investments

· multichannelmerchant.com

Influencer marketing is a part of many media plans, yet Circana suggests brands still haven't pushed the channel as far as they could.

Influencer marketing has become a staple of many media plans, yet new research suggests most brands still haven’t pushed the channel as far as they could.

Ac...


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