Ecommpay: Failed Payments Cost Subscription Firms 9% of Revenue
· thefintechtimes.com
Ecommpay's new playbook argues payment-layer failures, not product dissatisfaction, are a leading cause of involuntary subscription churn.
Ecommpay has published research arguing that e-commerce subscription businesses are losing an average of 9% of revenue to failed payments, a figure the London-b...