FMCG ad spending accelerates as macro pressures ease

· thehindubusinessline.com

Major FMCG brands have increased their ad spends in the September-ending quarter, with analysts expecting investments to grow further as macroeconomic pressures ease and festive purchases gain momentum.

Major FMCG brands have increased their ad spends in the September-ending quarter, with analysts expecting investments to grow further as macroeconomic pressures...


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