For US Soccer's CEO, the challenge isn't just the World Cup — it's what comes after

· businessinsider.com

As the US prepares to co-host the World Cup, US Soccer CEO JT Batson is focused on turning the event into lasting growth for the game in America.

When JT Batson thinks about the FIFA World Cup, he compares it to an IPO.

The head of US Soccer, the sport's governing body, recently recalled a conversation w...


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