India’s festival shopping test: Will consumers spend more on pricier TVs, phones and appliances?
· livemint.com
Consumer durables makers and retailers expect a strong Diwali season, but higher prices are testing demand even as premiumization, financing and discounts vie to keep shoppers spending.
Neethi Lisa Rojan is a senior correspondent focusing on the consumer goods and retail sector working from Mumbai for Mint since 2026. She has been a journalist ...