India’s premium RTD story is no longer a metro phenomenon
· thehindubusinessline.com
India's premium ready-to-drink market expands into Tier-2 and Tier-3 cities, driven by rising incomes and changing consumer preferences.
A bottle of premium Himalayan water in the outskirts of Patna. A Thai coconut jelly drink finding its fastest-growing market in Tier-2 and Tier-3 India. These a...