iPhone unit sales: count users, not phones
· asymco.com
An Office Hours question asked by Ian H., July 31, 2026. Q: We're used to remarkably flat Apple pricing over the years — a pound a day, the stairway to heaven. Generally, increasing revenues have correlated with increasing unit sales. Now price increases are feeding through, yet revenue is only forecast to grow about 10%.…
An Office Hours question asked by Ian H., July 31, 2026.
Q: We’re used to remarkably flat Apple pricing over the years — a pound a day, the stairway to hea...