Levi's, The North Face and Columbia are turning to women to fuel their next phase of growth
· cnbc.com
Legacy apparel brands including VF Corp., Levi's, and Columbia are investing more heavily in women's products and marketing.
Shoes are seen for sale at a Vans store, a brand owned by VF Corporation, in Manhattan, New York City, U.S., May 20, 2022.
Move over, guys.
Iconic apparel bra...