麦当劳测试在数字菜单板上出售广告位以解锁新收入来源 (MCD:NYSE)
· seekingalpha.com
麦当劳测试在数字菜单板和自助点餐机上投放第三方广告,以提高高利润率收入。
McDonald’s (MCD) is leveraging its captive audience and extensive digital menu board network to display ads for third-party brands, creating a new source of h...