Plum picks Rothschild for a record $100 mn fundraise

· livemint.com

D2C beauty brand Plum is gearing up for its next phase of growth, tapping Rothschild & Co to raise $75-100 million for offline expansion and new product launches. If successful, the round would set a record for a standalone beauty and personal care brand in India.

Vaeshnavi Kasthuril

Vaeshnavi reports on the business of consumption from Bengaluru, tracking how India shops, eats, and clicks. As a correspondent with Mint?...


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