Virgin Media O2 retail director on its new tech refab lab
· retailgazette.co.uk
<div class="at-above-post addthis_tool" data-url="https://www.retailgazette.co.uk/blog/2026/08/virgin-media-o2-lab/"></div>Virgin Media O2 (VMO2) recently began trialling a new in-store experience at its Westfield Stratford City store to help shoppers “better understand technology recycling and reuse”. The business began piloting its “O2 tech refab lab” in July as one of the shop’s interactive discovery zones. Created in collaboration with the O2 stores team, the zone...<!-- AddThis Advanced Settings above via filter on wp_trim_excerpt --><!-- AddThis Advanced Settings below via filter on wp_trim_excerpt --><!-- AddThis Advanced Settings generic via filter on wp_trim_excerpt --><!-- AddThis Share Buttons above via filter on wp_trim_excerpt --><!-- AddThis Share Buttons below via filter on wp_trim_excerpt --><div class="at-below-post addthis_tool" data-url="https://www.retailgazette.co.uk/blog/2026/08/virgin-media-o2-lab/"></div><!-- AddThis Share Buttons generic via filter on wp_trim_excerpt -->
Virgin Media O2 (VMO2) recently began trialling a new in-store experience at its Westfield Stratford City store to help shoppers “better understand technology...