Your next movie outing could cost a lot less. All you need to know about PVR INOX's new strategy
· livemint.com
PVR INOX launched a new format designed to deliver an affordable yet premium movie-viewing experience in Tier III cities across India. The first Smart Cinemas will be unveiled in Muzaffarpur, Bihar.
India's popular cinema exhibition company PVR INOX unveiled PVR INOX Smart Cinemas, a new and affordable concept for Tier III cities. Through Smart Cinemas, mov...